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On first-name terms with the voice assistant.

User-centered dialog design and UX writing

Language-based services can support us in our everyday lives – if we understand each other. That's why we develop and optimize dialog design and user guidance.

Services
UX analysis, UX writing, user-centered dialog design, proofreading, user testing

The problem

From Hearsay and Incomprehension.

People are not only talking to each other, but also increasingly to electronic devices. Voice assistants are part of our lives today and will define how we interact with digital interfaces in the future.

Unfortunately, interaction with voice-controlled services is often difficult. Too often, misunderstandings arise between the application and the user - and this is usually due to the design of the dialog. As a result, existing services remain unused or lead to frustration. The barrier-free relief that Alexa and Google Assistant are supposed to provide fails due to simple communication.
Our Approach

One denominator.

We believe that natural dialog design is the key to solving the various problems of understanding that come up between users and voice assistants. We accompany the process from laying the foundation to implementation – but even if you don't build a service from scratch, but structures already exist, you can improve the user experience sustainably.

1. UX Flow Analysis

We take the user perspective and develop UX flows or analyze existing actions and skills for sources of error and dead ends: At which points in the process are there problems of understanding and where are processes designed against human intuition?
A small illustration highlighting how users follow different themes in a telephone portal step by step.

2. brand fit

Voice-activated interfaces are an important brand touchpoint. We design a personality based on the brand strategy and ensure that all important key elements are reflected in both the language character and the UX sounds used.
a small illustration that abstractly shows how robin makes sure that any new sound or voice that is used in a service accurately fits the brand and tone of voice of the brand.

3. Dialogue Revision

A natural flow of conversation is the linchpin of a positive user experience. We design and revise texts, paying attention to all the rules of easily accessible language – inclusive, understandable, logical. Without losing sight of our sense of style!
A small illustration that shows a before and after of text used in a Callflow. Why does robin restructures existing texts and shortens them to make the Callflow overall more user friendly and easy to understand.
Our vision

A new standard.

Working closely with the backend, we design a service that is not only accessible and authentic, but also brand-compliant. Voice assistants should be fast, intuitive and convenient. This makes a good user experience all the more important: It strengthens the trust of customers in the product and creates efficiency gains and employee redundancy at every other interface. This way everyone has their hands free for new things.

More projects

BVG Berlin - Service Design
Understanding the pulse of the city.

User Research for Berliner Verkehrsbetriebe

BVG Berlin - Service Design
Press two keys and you're done.

Redesign of the DB Dialog customer portal

BVG Berlin - Service Design
Understandable forms made easy.

Training format for understandable language in the context of public authorities

BVG Berlin - Service Design
Optimization all the way.

Process evaluation in the Rail Travel Service Center

BVG Berlin - Service Design
Agile work in 8 steps.

Training concepts for modern authority work

BVG Berlin - Service Design
From eye to ear.

User Research for the Audio Branding of the DBSV

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