interdisciplinary, curious and always in the spirit of the cause.
Daniela Hensel
Unit Management
Transformation Director
As a board member of why do birds, co-founder of the service design unit why does robin and professor at HTW Berlin, Daniela stands for progress, digital transformation and branding expertise. With a great sense for current topics, she always sets new impulses and thinks in innovative solutions.
Ann-Christin Ahrens
Unit Management
Strategy Director
Ann-Christin is co-founder of why does robin and a service designer from the very beginning. Many years of agency experience and her enthusiasm for outstanding customer experiences make her an accomplished consultant for the optimization of customer service processes and innovative service concepts.
Jana Staltmayer
Requirements management, touchpoint analysis, service strategy
Jana is driven by the question of how to get the best out of service software for everyone involved. To do this, she sometimes spends entire weeks in user research. Even in turbulent processes, she always keeps the users' needs firmly in mind - and throws herself into new projects with unwavering curiosity.
Lea Scheidt
UX Research, UX Writing, Voice & Tone, Voice Direction
Lea believes that any change must be inspired by users and motivated by employees. Her work at why does robin gives her the opportunity to look at problems from all perspectives, even those that are new to her. Communicating complex content in a clear way benefits everyone and, most importantly, is fun.
Moritz Hoffmann
UX Research, Service Strategy, Touchpoint Design, Service Data
Moritz conducts in-depth research. Either in direct exchange with users or in existing service data. With a special eye for target group-specific design, he can always get to the heart of all the findings. As a generalist, he supports us in service design and audio strategy.
Stefanie Voß
design- & ux-research, system thinking, touchpoint design
Steffi views topics as part of a larger system and is enthusiastic about making complex content visible. For her, design is communicated appreciation. And never finished. Through practical research and an interdisciplinary master's degree, she delves deep into a wide range of issues. For her, resilience, inclusion, participation, safety and creativity are crucial for future coexistence.
Zuzana Benešová
HR, People & Culture
Zuzana strengthens our team from the inside out as People & Culture Manager. For her, good collaboration starts with interpersonal relationships - through collective learning, trust and development. As an HR expert, musician and curator for music and art events, she also brings a lot of passion and experience to our colorful nest.
Kateryna Derdiuk
Software Development, FrontEnd Development, 2D & 3D Interfaces
Kateryna supports the software team in front-end development and web animation. With her interest in experimental 2D and 3D user interfaces, she helps us develop unexpected software products.